INTERACTIVITY IS KEY by Karen
Many companies are trying to differentiate themselves from their
competitors. Imagine the power of your site or marketing message if you
include ways for your customers or
potential customers to interact with you on a personal level, immediately.
Studies have shown that if you can address customer questions or concerns at
the point of initial contact or at a buying decision point on a site,
conversion to buyer is greatly increased. In addition, customer satisfaction
is truly enhanced
Take a look at the following great tools that will allow you, to become
Live Person . Live Person.s .Click-to-Chat. functionality can be quickly
added to your website. All that is required is that you download a small
file and insert a couple of lines of code to your HTML page. Your visitors
will not require any plug-ins or
software to chat with you.
Chat with your visitors . You can accept or decline the request to
chat you may also .call. a visitor on your site and ask them whether
they would like to chat. If operators are unavailable or offline, the
customer is given the option to email your company.
Statistics . you will see complete info on all your visitors. Where they
came from, what pages they are looking at and how much time they spend at
Sounds . You can hear notification of a visitor to your site or a request
Multiple Operators . You can assign multiple operators to handle incoming
Simplicity . Easy to establish, you can be up and running in minutes.
Pricing at this time ranges from no charge for the FREE version, Express
$19.50/month and $89.50/month for the Pro. All features listed above are
included in all versions. Additional features and functions are available
with Express and Pro services.
InfoSystems . Info Systems offers a number of web-based interactive
Browse-N-Talk tm is a .Click to Call Me. button that, strategically
positioned on a web page, allows visitors to click on it and immediately
connect via the regular telephone to a customer support or sales person.
Call Mail tm allows subscribers to send e-mails with a .Click to Talk to Me.
button in the signatures. The recipient of the e-mail clicks on the button
and is immediately connected via regular telephone with the sender
Vox2eMail tm is an indispensable tool for business travelers, managers,
staff or customers. It allows them to send an e-mail with a voice message
attachment from any touch-tone phone in the world. Pricing ranges from Free
for the Vox2eMail service to various pricing structures for the other
Broadc@stHTML Broadc@stHTML from MailWorkZ is an email marketing
software product that has fully integrated the Live Person technology.
Customers using Broadc@st to create, manage and send email marketing
campaigns can also include the .Click-to-Chat. button right within their
Pricing is $249 to create and send multiple campaigns, each with up to 1000
emails, $795 to manage multiple campaigns of up to 10,000 emails, and $2495
to manage multiple unlimited size campaigns. Live Person costs are extra.